Writing for the market is something all Pocketeers have to do, and this has been discussed in depth recently on our blog. However, the market is constantly changing, and this has been evident in the fact that Maggie is now asking for Crime, Thrillers and Medical stories with cliff-hanger endings.
We can do that. Most of us have been writing long enough to bend with the wind and accept change. We all get rejections, but we knuckle down and get on with it. A good writer writes what people want to read, and a good editor knows what people want to read. People's Friend and My Weekly ask for slightly different stories, but a lot of us write for both publications, prepared to change our style of writing to suit the particular market.
This is something a lot of new writers seem to deliberately ignore. To write for a particular genre is not something they want to do. Their writing is unique, so how can it be categorised? Exactly - and that is why it gets rejected. Agents and Publishers like to put things in slots. Something that won't fit any slot has to be a work of genius - and most of us don't fit into that category, either.
Self-publishing is another minefield for the novice writer. It looks easy, it costs nothing, and your masterpiece is out there for everyone to read. But e-books are open to public criticism in the form of random reviews, and a cruel review can be a lot worse than a rejection slip. Go online and you become public property. It would be well for the first time writer to remember this. Nothing is ever totally free.